How to Rank Higher on Google Maps: 11 Easy Steps for Landscapers

As a landscaping business, being visible on Google Maps is crucial. When potential clients in your local area search for services, ranking higher on Google Maps ensures you get seen—and hired. But how do you climb the rankings and appear at the top of local searches?

In this blog, we’ll cover 11 easy steps to improve your Google Maps ranking, ensuring your landscaping business stands out in your local area. Plus, if you need support in implementing these strategies, Terra Digital is here to help you maximise your visibility.

1. Claim and Verify Your Google Business Profile

The first and most crucial step is to claim and verify your Google Business Profile (formerly known as Google My Business). This gives you control over your listing and allows you to provide accurate business information.

Without verification, Google won’t trust your business listing, making it nearly impossible to rank high.

2. Optimise Your Business Information

Make sure all your business details are complete and accurate. This includes:

• Business name

• Address

• Phone number

• Website

• Business hours

Accuracy builds trust with both Google and potential customers.

3. Add Your Services and Products

Google Maps allows you to list services and products relevant to your business. For a landscaper, this might include landscape design, garden maintenance, and outdoor installations. Be specific and use keywords that potential clients might search for.

At Terra Digital, we can help you optimise these listings with targeted keywords to improve your ranking.

4. Upload High-Quality Photos

Photos help potential clients get a sense of your work. Google also tends to favour listings with high-quality, relevant images. Regularly update your profile with before-and-after shots of landscaping projects, team photos, and completed designs.

5. Get Consistent Reviews

Customer reviews are one of the most powerful ranking factors on Google Maps. The more positive reviews you have, the more likely Google will recommend your business to others. Encourage satisfied clients to leave reviews, and make it easy by providing a direct link.

Pro tip: Replying to reviews—positive or negative—also boosts your visibility. It shows that you’re engaged and care about your clients.

6. Use Keywords in Your Description

Your Google Business Profile allows you to add a business description. Use this space to briefly describe your services while incorporating important keywords such as "landscape design," "Melbourne," or "garden maintenance." This helps Google match your business to relevant searches.

At Terra Digital, we specialise in crafting SEO-friendly descriptions that help you rank higher on Google Maps.

7. Embed a Google Map on Your Website

Google loves when businesses use their tools! Embedding a Google Map with your business location on your website can boost your ranking. It helps connect your website to your Google Maps listing, adding credibility.

8. Build Local Citations

Local citations are mentions of your business on other websites, such as online directories, blogs, or news sites. These citations don’t necessarily have to include a link to your website, but they should list your business name, address, and phone number.

Ensure your business information is consistent across all platforms—this consistency helps Google trust your listing.

9. Post Regular Updates

Google Maps allows you to post updates, offers, and events directly to your profile. Regularly posting about seasonal services, special offers, or recent projects keeps your profile active and engaging. Active profiles tend to rank higher.

If you don’t have time to manage these updates, Terra Digital can handle it for you, keeping your profile fresh and relevant.

10. Make Sure Your Website is Mobile-Friendly

Most Google Maps users are on mobile devices. If your website isn’t optimised for mobile, you’ll lose potential clients, and Google will penalise your ranking. A mobile-friendly website is key to a seamless user experience.

11. Utilise Google Ads

While organic ranking is ideal, you can speed up the process with Google Ads. Running local ads targeted at your specific area can give you a visibility boost on Google Maps. Combining organic strategies with paid ads can help you dominate the local search results.

Ranking higher on Google Maps isn’t just about luck—it’s about strategy. By following these 11 steps, you can increase your chances of appearing in the coveted top spots when potential clients search for landscaping services in your area.

If you’re unsure where to start or need expert guidance, Terra Digital is here to help. We specialise in helping landscaping businesses optimise their online presence, from Google Maps to social media, ensuring you’re seen by the right people at the right time.